Business operations during COVID19

Instead of going into the details of how COVID19 is negatively affecting businesses, here are some suggestions of how to alter your business to adapt to this global pandemic. Reduce unnecessary costs - this is probably a given and every business is different but as the owner you should be aware of non-essential costs. Right … Continue reading Business operations during COVID19

Marketing 101 for your business

As a freelance marketer the most common phrases I hear from clients are I don’t have extra money for marketing or we set up our Facebook page a year ago but haven’t touched it since. What these owners don’t realize is that marketing is supposed to inject sales into your business. By definition: MARKETING noun mar·ket·ing … Continue reading Marketing 101 for your business